Paper-Saving Poster

The chocolate start-up nucao not only produces vegan, fair and Naturland-certified chocolate, but is also the only brand in Germany to package it in 100% paper. Radically sustainable. Just like our communication: Instead of hanging up a classic 18/1, we opted for a paper-saving and at the same time very attention-grabbing way: with a 1/18 poster stunt. And a message that gets to the heart of our idea and our USP. A smooth 10/10 in our opinion. Just like the social communities on LinkedIn, Instagram and TikTok. Translated with DeepL.com (free version)

Date

May 2024

Agency

Scholz&Friends

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