When Volkswagen needed to launch the ID. Buzz Cargo, they brought in none other than Ewan McGregor – and honestly, it was a dream collaboration. Working with someone who genuinely loves the brand and has his own impressive Bulli collection made this project feel less like work and more like hanging out with a fellow VW enthusiast who just happens to be incredibly famous. His authentic passion for these iconic vehicles came through in every frame..

Date

November 2022

Agency

Scholz&Friends

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